The Ultimate Guide to Vlogging in Edinburgh: Top Influencers & Best Spots
VloggingContent CreationEdinburgh Influencers

The Ultimate Guide to Vlogging in Edinburgh: Top Influencers & Best Spots

Discover Edinburgh's thriving vlogging scene, from top local influencers to the best filming locations. Your complete guide to content creation in Scotland's capital.

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by Edinburgh Living Team

25 July 2025

10 min read
1,849 views

🎥 What You'll Discover

  • • Edinburgh's top vloggers and content creators
  • • Best filming locations across the city
  • • Technical tips for Edinburgh's challenging weather
  • • Growing your audience with local content
  • • Collaboration opportunities with local creators
  • • Legal considerations for filming in historic locations

Edinburgh's Digital Storytellers

Edinburgh's dramatic landscapes, rich history, and vibrant culture make it a dream destination for vloggers and content creators. From medieval streets to modern festivals, Scotland's capital provides endless inspiration for digital storytelling. This guide explores the city's thriving vlogging community and shares insider knowledge for creating compelling content in one of the world's most photogenic cities.

📊 Quick Facts

Active creators: 200+ regular Edinburgh vloggers
Peak filming season: May-September (best light)
Top platforms: YouTube, Instagram, TikTok
Local hashtags: #Edinburgh #ScotlandVlog #VisitScotland

"Edinburgh offers everything a content creator needs: stunning backdrops, fascinating stories, and a supportive creative community. The city's compact size means you can capture castle views, historic closes, and modern cityscapes all in one day."

— Local Content Creator

🌟 Edinburgh's Top Vloggers & Influencers

Edinburgh's content creation scene features diverse voices showcasing everything from daily Scottish life to travel adventures. Here are some of the city's most influential digital storytellers who are putting Edinburgh on the global vlogging map:

📱 Lifestyle & Fashion Creators

🎨 Alistair W Morris (@alistairwm)

Focus: Beauty, lifestyle, fashion, and food content

Since: 2012 - One of Edinburgh's longest-running content creators

What makes them special: Alistair combines high-quality production with authentic Scottish charm, showcasing Edinburgh's fashion scene and lifestyle culture. His content ranges from beauty reviews to Edinburgh restaurant discoveries, always with a distinctly local perspective.

Notable collaborations: Local Edinburgh businesses, beauty brands, Scottish fashion designers

Best content: Edinburgh lifestyle vlogs, Scottish beauty tutorials, local restaurant reviews

🌱 Eilidh McIntosh (@justelidh)

Focus: Sustainable living, wellness, and green lifestyle

Audience: Eco-conscious lifestyle enthusiasts

What makes them special: Eilidh creates thoughtful content about sustainable living while showcasing Scotland's natural beauty. Her approach to eco-friendly living resonates with Edinburgh's environmentally conscious community.

Notable content: Zero-waste living in Edinburgh, sustainable Scottish brands, eco-friendly travel tips

Platform strength: Blog-to-video content strategy with strong engagement

🗺️ Travel & Adventure Creators

📸 Ian G Black (@iangblack)

Focus: Scottish travel, photography, and cultural content

Reach: Global audience interested in Scotland

What makes them special: Ian has worked with major brands like BMW, EasyJet, Virgin, and SONY, bringing professional-quality content to Edinburgh tourism. His photography and videography showcase Scotland's dramatic landscapes and Edinburgh's architectural beauty.

Major collaborations: BMW, EasyJet, Virgin, SONY, NatWest Bank, Glenmorangie

Specialty: Professional photography tours and branded content creation

🎬 Scotland History Tours

Focus: Historical storytelling and educational content

Niche: Scottish history and heritage tourism

What makes them special: This channel combines Edinburgh's rich history with engaging video storytelling, making Scottish heritage accessible to global audiences. Perfect example of niche content that builds dedicated communities.

Content style: Educational tours, historical deep-dives, cultural storytelling

Audience: History enthusiasts, cultural tourists, educational institutions

🍽️ Food & Culinary Creators

🥘 Edinburgh Food Scene Vloggers

Edinburgh's food scene has attracted numerous content creators who specialize in culinary adventures. These creators are making names for themselves by exploring everything from traditional Scottish cuisine to the city's diverse international food offerings:

  • Traditional Scottish Food Reviewers: Creators focusing on haggis, neeps and tatties, and authentic Scottish dining experiences
  • Vegan Edinburgh Explorers: Showcasing the city's growing plant-based dining scene
  • Fine Dining Documentarians: Covering Edinburgh's Michelin-starred restaurants and upscale dining experiences
  • Street Food Adventurers: Exploring markets, food trucks, and casual dining across the city
  • Whisky & Beverage Specialists: Creating content around Edinburgh's renowned whisky culture and craft beverage scene

📍 Best Filming Locations in Edinburgh

Edinburgh offers countless stunning backdrops for content creation. Here are the most popular and effective filming locations that consistently deliver engaging content:

🏰 Iconic Backdrops

Edinburgh Castle

The ultimate Edinburgh backdrop, offering dramatic angles from multiple vantage points around the city.

  • Best times: Golden hour (sunrise/sunset)
  • Pro tip: Film from Princes Street Gardens for foreground interest
  • Permits: Required for commercial filming inside the castle

Arthur's Seat

Edinburgh's ancient volcano provides 360-degree views of the city and surrounding landscape.

  • Best times: Early morning (fewer crowds)
  • Pro tip: Bring stabilizing equipment for windy conditions
  • Accessibility: Multiple routes suitable for different fitness levels

Royal Mile

Medieval cobblestone street perfect for walking-and-talking vlogs and cultural content.

  • Best times: Early morning or evening (fewer tourists)
  • Pro tip: Use stabilizers for smooth walking shots
  • Highlights: Closes, wynds, and historic architecture

Calton Hill

Offers stunning panoramic views with classical monuments as interesting foreground elements.

  • Best times: Sunset for dramatic lighting
  • Pro tip: Nelson Monument and National Monument add visual interest
  • Accessibility: Easy walk from Princes Street

💎 Hidden Filming Gems

1
Victoria Street: Curved cobblestone street that inspired Diagon Alley, perfect for Harry Potter content and architectural beauty shots
2
Dean Village: Picturesque riverside location with medieval buildings and peaceful atmosphere, ideal for lifestyle content
3
Portobello Beach: Edinburgh's seaside escape, great for seasonal content and outdoor adventure vlogs
4
The Meadows: Large park perfect for outdoor activities, picnics, and seasonal festivals content

⚙️ Technical Tips for Edinburgh Vlogging

Edinburgh's weather and urban environment present unique challenges for content creators. Here's how local vloggers handle the city's specific filming conditions:

🌦️ Dealing with Edinburgh Weather

☔ Weather-Proofing Your Content

Essential Equipment
  • • Waterproof camera housing or covers
  • • Lens cleaning cloths (multiple)
  • • Portable umbrella lighting setup
  • • Wind-resistant microphones
  • • Weather-sealed action cameras
Filming Strategies
  • • Plan indoor backup locations
  • • Embrace the moody Scottish weather
  • • Use covered areas like closes and wynds
  • • Film in shorter bursts during breaks in rain
  • • Create weather-specific content themes

💡 Mastering Edinburgh's Lighting

🌅 Golden Hour

Summer: 5:30 AM - 7:00 AM & 8:00 PM - 10:00 PM
Winter: 8:00 AM - 9:30 AM & 3:00 PM - 4:30 PM
Best for: Outdoor beauty shots

☁️ Overcast Days

Advantage: Even, soft lighting
Perfect for: Close-up shots and interviews
Pro tip: Use reflectors to add warmth

🏛️ Indoor Locations

Cafés: Warm, natural window light
Museums: Professional lighting setups
Backup: Always have indoor options

💡 Edinburgh-Specific Content Ideas

Successful Edinburgh vloggers often focus on content that showcases the city's unique character. Here are proven content themes that resonate with both local and global audiences:

🗓️ Seasonal Content Opportunities

🌸 Spring (March-May)

  • • Cherry blossom hunting in The Meadows
  • • Edinburgh Festival Fringe preparation and behind-the-scenes
  • • Hiking content as weather improves
  • • Local spring food and seasonal ingredients
  • • Photography walks showcasing spring blooms

☀️ Summer (June-August)

  • • Edinburgh Festival coverage (Fringe, International, Military Tattoo)
  • • Outdoor adventure content (hiking, cycling, beach days)
  • • Street performer and busker spotlights
  • • Outdoor dining and beer garden reviews
  • • Tourist vs. local experiences comparisons

🍂 Autumn (September-November)

  • • Autumn foliage tours around Edinburgh
  • • Cozy café and indoor venue content
  • • Scottish harvest festivals and seasonal events
  • • Halloween and Scottish folklore content
  • • Whisky tasting and distillery visits

❄️ Winter (December-February)

  • • Hogmanay celebrations and New Year traditions
  • • Christmas markets and winter festivals
  • • Burns Night celebrations and Scottish culture
  • • Cozy indoor activities and winter survival guides
  • • Snow day adventures (when it happens!)

📈 Growing Your Edinburgh Vlog Audience

Building an audience for Edinburgh-focused content requires understanding both local interests and global appeal. Here's how successful local creators have grown their following:

🏴󠁧󠁢󠁳󠁣󠁴󠁿 Local Community Engagement

Building Local Connections

  • • Collaborate with local businesses and restaurants
  • • Attend Edinburgh meetups and networking events
  • • Join Edinburgh Facebook groups and online communities
  • • Support local events and festivals with coverage
  • • Partner with tourism organizations like VisitScotland
  • • Use location-specific hashtags consistently
  • • Engage with other Scottish content creators
  • • Share local news and community stories
  • • Create content addressing local issues and interests
  • • Participate in Edinburgh's creative community events

🌍 Creating Global Appeal

1
Cultural Translation: Explain Scottish customs and local references for international audiences
2
Travel-Focused Content: Create content that helps visitors plan their Edinburgh experience
3
Universal Themes: Focus on universal experiences like food, friendship, and personal growth
4
Comparison Content: "Edinburgh vs. [Other Cities]" content performs well globally

Understanding legal requirements for filming in Edinburgh ensures your content creation stays trouble-free and professional:

📋 When You Need Permits

Permit Required

  • • Commercial filming for profit
  • • Large equipment setups (tripods, lighting)
  • • Filming inside Edinburgh Castle
  • • Organized shoots with crews
  • • Drone filming (CAA permissions needed)
  • • Blocking public walkways or roads

Generally Permitted

  • • Personal vlogging with handheld cameras
  • • Social media content creation
  • • Educational or journalistic filming
  • • Small-scale photography
  • • Filming in public spaces for non-commercial use
  • • Tourist-style filming and documentation

✅ Professional Best Practices

  • Respect Local Guidelines: Check with Edinburgh Council for current filming guidelines and restrictions
  • Be Considerate: Don't block pedestrian traffic or interfere with local businesses
  • Insurance Considerations: Professional creators should consider public liability insurance
  • Weather Backup Plans: Always have indoor alternatives for weather-dependent shoots
  • Cultural Sensitivity: Understand and respect Scottish customs and local etiquette

🤝 Collaboration & Community

Edinburgh's content creation community is collaborative and supportive. Here's how to connect with other creators and grow together:

📅 Networking & Events

📱 Digital Creator Meetups

Monthly gatherings of Edinburgh content creators for networking, collaboration planning, and skill sharing.

Check Facebook groups and Eventbrite for current meetup schedules

🎥 Edinburgh Film & Media Events

Annual events like Edinburgh International Film Festival offer networking opportunities with professionals.

Great for learning advanced techniques and making industry connections

🏴󠁧󠁢󠁳󠁣󠁴󠁿 Scottish Content Creator Community

Online communities connecting creators across Scotland for collaboration and support.

Active on Facebook, Discord, and Instagram with regular collaborative projects

🚀 Getting Started: Your Edinburgh Vlogging Journey

Ready to start creating content in Edinburgh? Here's a practical roadmap for launching your vlogging journey in Scotland's capital:

🎯 30-Day Edinburgh Vlogging Challenge

Week 1: Foundation

  • • Choose your niche and target audience
  • • Set up your equipment and accounts
  • • Plan your first 5 video concepts
  • • Film your introduction video

Week 2: Content Creation

  • • Film at 3 different Edinburgh locations
  • • Create your first "Local's Guide" video
  • • Engage with 5 local businesses
  • • Post consistently across platforms

Week 3: Community Building

  • • Connect with other Edinburgh creators
  • • Attend a local meetup or event
  • • Plan your first collaboration
  • • Respond to all comments and engagement

Week 4: Growth & Refinement

  • • Analyze your most successful content
  • • Plan next month's content calendar
  • • Reach out to local businesses for partnerships
  • • Celebrate your first month milestone!

"Edinburgh gave me my voice as a content creator. The city's stories, characters, and beauty provide endless inspiration. The key is to find your unique perspective and share it authentically—Edinburgh audiences can spot fake enthusiasm from miles away!"

— Rising Edinburgh Vlogger

Edinburgh's vlogging scene is thriving, supported by a city that values creativity, storytelling, and authentic experiences. Whether you're documenting daily life, exploring hidden corners, or sharing the magic of Scottish culture, Edinburgh provides the perfect backdrop for compelling content. The city's combination of ancient history and modern creativity, dramatic landscapes and intimate closes, makes every day a potential adventure worth sharing.

Start with curiosity, respect the local culture, and remember that the best Edinburgh content comes from genuine experiences and authentic connections. Your unique perspective on this remarkable city is exactly what the world needs to see.

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About Edinburgh Living Team

Contributing writer for Dun Edinburgh, sharing insights and stories about Scotland's vibrant capital city.

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